I Didn’t Sign Up for This

I Didn't Sign Up for This

Every day I receive dozens of emails from people and businesses I don’t know. I wonder, where did everyone I know go, and who are all these other people? I sign up for newsletters to stay in touch and enter contests to win trips. I sign up for one-time webinars to learn new things. I friend people who seem interesting online. But sometimes it gets to be too much.  One contest submission to win a trip becomes a barrage of notices and ads. One webinar becomes a weekly entreaty to sign up for a class series or purchase coaching sessions. One

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What Makes You an Expert?

What Makes You an Expert?

My inbox is flooded with “experts” offering to help improve my life in many areas. Some are legitimate, well-schooled and professionally trained at their specialty, and it is an honor to have them join me as guests on my radio shows to share their knowledge. But there is a difference between being an “expert” and an “influencer.” The latter is also flooding my inbox and social media offering advice and tips, usually with beautiful photos. And they are gaining traction for their large followings. Good for them! But they are not necessarily experts. I recently attended a webinar on how to become

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Fearless Fabulous You! She Has the Recipe for Building a Successful Food Brand

Building a successful #specialtyfood brand is more than having a dollop and a dream @mightymelanie #fearlessfabulousyou Are you a dynamo in the kitchen with a dream of cooking up a successful food business? Does everyone tell you one of your signature dishes or a product you make should be packaged, bottled and sold to food hungry-for-new things consumers? According to the National Specialty Food Association sales of specialty foods are at a record high of $109 billion and account for nearly 15 percent of all U.S. retail food sales. Women are more likely to purchase specialty foods than men, according to a separate report by the Specialty Food

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Citi’s Linda Descano, CFA® on Fearless Fabulous You! Jan 26

Facebook COO Sheryl Sandberg may have redefined “Leaning In” in her best selling book but my guest January 26 on Fearless Fabulous You! defines the concept of “Lifting Up,”  as in mentoring, community service and using her expertise to engage and enlighten women about finance, careers, self-sufficiency and philanthropy, Linda Descano, CFA®, is Managing Director and Head of Content and Social at Citi, responsible for social media and content marketing efforts for Citi’s Global Consumer Bank. Over her 20 years at Citi, Linda has held a number of roles across different businesses and functions. She joined Citi predecessor Salomon Inc. in

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